Sign of the Weeque 10.09.14

September 10, 2014By David JaggardC'est Ironique!

C’est Ironique Sign of the Weeque

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Photo: J.P. Bruneau

Oh dear. This in-your-face fast-food place on Boulevard Soult is making an unpalatable pun either on bouffe, the French slang word for “food” or “meal,” or on boeuf, the French non-slang word for “beef.” Or perhaps both. In any case, it was a bad idea. But not quite as bad as adding the “Like” fist clenching a mostly flesh-colored hot dog. At least I hope it’s a hot dog.

Note to readers: The C’est Ironique “inadvertently funny shop signs” feature has become so popular that it is now taking on a life of its own. Starting September 17, there will be a “Sign of the Weeque” every other week in alternation with my regular rants and ravings.

Have you seen a ridiculous sign in Paris? Or anywhere in France? Send me a photo in care of


An album of David Jaggard’s comic compositions is now available for streaming on Spotify and Apple Music, for purchase (whole or track by track) on iTunes and Amazon, and on every other music downloading service in the known universe, under the title “Totally Unrelated.”

Note to readers: David Jaggard’s e-book Quorum of One: Satire 1998-2011 is available from Amazon as well as iTunes, iBookstore, Nook, Reader Store, Kobo, Copia and many other distributors.

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