Sign of the Weeque 11.03.15

March 8, 2015By David JaggardC'est Ironique!

C’est Ironique Sign of the Weeque


Spotted by Nancy Li. 

Two stores in a row, one letter each away from being an Anglophone preteens’ giggle fest. And the little dots on the Mini Nippes sign don’t help any. I sometimes wonder if English is as easy to ridicule in Thai as Thai is in English. For the sake of fairness, not to mention diplomatic parity, I certainly hope so. Examples: there used to be a Thai restaurant in Paris called Kao Pat; Thailand’s wonderful garlic-chili sauce (and the source of about 10 percent of my body mass) is called prik dong; and Miss Thailand 1988 was named Porntip. And now this takeout place on Rue de la Tour d’Auvergne is carrying on what I trust will be an imperishable tradition. David Jaggard

Have you seen a ridiculous sign in Paris? Or anywhere in France? Send me a photo in care of


An album of David Jaggard’s comic compositions is now available for streaming on Spotify and Apple Music, for purchase (whole or track by track) on iTunes and Amazon, and on every other music downloading service in the known universe, under the title “Totally Unrelated.”

Note to readers: David Jaggard’s e-book Quorum of One: Satire 1998-2011 is available from Amazon as well as iTunes, iBookstore, Nook, Reader Store, Kobo, Copia and many other distributors.

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