C’est Ironique Sign of the Weeque
This week’s sign is not a strange business name choice due to idiocy, but rather a strange business name pairing due to laziness. Or lack of budget. Or idiocy.
It’s an eatery in the area south of Pigalle, which, as explained in a previous C’est Ironique, used to be home to dozens of “hostess bars” (read: clip joints) but is now, due to socioeconomic changes that are devastating the cleavage-based extortion sector, turning into a normal commercial district.
Many, if not most, of the former fleshpots have closed in recent months, to be replaced by enterprises that actually provide real goods and/or services in exchange for honest prices. There goes the neighborhood!
A case in point is this purveyor of “bagels and delicacies” that took over the premises of the now-defunct Eros bar. And didn’t bother to take down the old sign or change the façade much.
So for now, at least, it’s Eros Bagels. I promise not to make a cream cheese joke, but while I have everyone’s attention I would like to point out that, despite what I keep seeing in the American press, NO ONE IN PARIS EVER CALLS THE SOUTH PIGALLE DISTRICT “SOPI”! Sorry to yell. But seriously, I’ve been living here for decades, am not a hermit, and have never once heard anyone say that.
Have you seen a ridiculous sign in Paris? Or anywhere in France? Send me a photo in care of contact@paris-update.com
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